Insights

Prepare for the New Trend in Online Shopping

“Buy online, pickup-in-store spending increased 47% from November 1 to December 19 compared to a year ago, according to data…

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The Road Ahead: Lessons from the Auto Industry on Selling a Better Future

Advertising has always been about empathy, about trying to connect or resonate with the needs of a specific person. Looking…

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Brownstein PR Team Ranked Among Top 100 in the Country by O’Dwyer’s Public Relations News

Brownstein Group (BG) prides itself on being a full-service agency, with a depth of talent in its creative, brand strategy,…

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An Update on the Philadelphia Global Identity Project

In August 2018, Brownstein Group was selected to execute research and narrative development for the Philadelphia Global Identity Project, a…

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Brownstein Hosts Interactive Webinar for Green Building United on the Evolution of Social Media for B2B Brands

It seems that just as soon as a brand has their social media strategy figured out, something changes – a…

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Our Black Friday & Cyber Monday Retail Round-Up

It’s a boom economy – unemployment is at its lowest rate in half a century, wages are (slowly) rising, and…

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Setting the Table

GIANT Food Stores was established in 1923 as a small fresh meat market in Carlisle, Pennsylvania. Even though they’ve since…

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Trust, The Process

Are you a good citizen? The first episode of the British science fiction series Black Mirror featured a world in…

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Tracking Number: Are You Measuring the Right Website Metrics?

By: Laurel Natale, Lead UX Strategist at Brownstein Group You can lead a horse to water, but you can’t force…

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It’s All Greek to Me: 3 B2B Sales Lessons from Aristotle

As far as ancient Greek philosophers went, very few had side jobs cold-calling local amphitheater builders to convince them to…

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